Everyone hates ads on YouTube. YouTube has finally responded with the launch of an ad-free premium service, announced in a blog post on the 21st of October.
Launching on the 28th of October, for US$9.99 per month (around AU$13) YouTube Red subscribers can watch all videos on YouTube completely ad-free, as well as saving videos to watch offline. The mobile app will also feature ‘background play’ – the ability to keep playing a video while you’re using other apps or have the screen turned off. The subscription isn’t limited by device, and gives automatic access to all other YouTube services like YouTube Gaming and Music, as well as Google Play Music.
Starting in 2016, Red will also begin producing original web shows and movies, from some of YouTube’s most popular creators, including PewDiePie, Tobuscus and Rooster Teeth. (You can read the full announcement here on YouTube’s blog.)
YouTube also announced the final launch of YouTube Music (formerly YouTube Music Key). “Any song or artist you choose on YouTube Music will start you on a personal journey through one of the richest music catalogs; just sign in, tap a track you love, and see where your music takes you,” reads the announcement post for the new streaming service. YouTube Music will integrate with Google Play Music as well, so if you subscribe to one you’ll automatically get access to the other. The exact launch date has yet to be announced.
Right now, YouTube Red will only be available to US users, but YouTube’s blog promises that they will soon try to bring all these services to other countries. That leaves plenty of time to think about how it might stack up against other paid services, and whether the extra capabilities of the app are worth the monthly fee.